Media Essentials
3rd Edition
A Brief Introduction
eISBN-13: 9781319116880

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Additional Book Details
Media Essentials focuses on the most pivotal aspects of mass communication, and its new edition is more effective than ever at helping students understand the everchanging mass-media landscape. It features new Media Convergence and Media Literacy boxes plus specific, detailed case studies; a newly integrated chapter on the history of journalism; and an expanded program of video clips on LaunchPad that drive home the book's approach to media literacy and analysis.
Sold By | Bedford/St. Martin's |
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ISBNs | 9781457693762, 9781457693762, 1319116884, 9781319116880 |
Language | English |
Number of Pages | 624 |
Edition | 3rd |