Marketing Research Principles

2nd Edition

Putting Reseach into Practice

Clow, Kenneth E.; James, Karen
eISBN-13: 9780996095488

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Additional Book Details

Undergrad and MBA courses; higher level than Silver; more of a management approach

Sold By Textbook Media Press
ISBNs 9780996095488
Publish Year 2016
Language English
Number of Pages 540
Edition 2nd